With many tours postponed until 2021, the necessity for these virtual events is set to continue, and we want to make it easy for Spotify listeners to learn about virtual events for the artists they love, and for artists they’re discovering for the very first time. In lieu of live shows, staging virtual performances across a variety of platforms has become a vital way to connect with your fans, and share who you are with new listeners.
Over the past six months, in the wake of COVID-19, we’ve seen artists adapt and innovate in incredible ways. This includes livestreams via Twitch, Instagram Live, YouTube, etc.Īrtists are also able to choose a virtual event as their Artist Pick, so fans will see that information first. Spotify has launched its brand new Virtual Events feature.Īs of today, official event listings are now integrated with artist pages and the platform’s Concerts hub.īecause the partnership is with Songkick and Ticketmaster, events must be listed through those systems before they’ll appear on Spotify.
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